Issue 2 · Summer 2026

B2C Web to Print

Optimalprint AS

VerifiedEU - NorwayUpdated Feb 2026
Founded

2007

HQ

Oslo, NO

Markets

B2C

About

Optimalprint is a Norwegian B2C personalized products brand, operating as the consumer-facing arm of Gelato ASA (a $1B+ valued print-on-demand platform). Launched in 2007 from Oslo, Optimalprint offers personalized cards, photo books, calendars, wall art, and gifts with a full online design tool, operating localised stores in 24 countries.

Recent News
Oct 2025

Gelato showcases AI-powered future of print at Printing United 2025, featured on the official AI Pavilion Tour

Gelato
Jul 2025

Gelato releases GelatoConnect July 2025 update with 149+ new features in Q1 alone, including AI Agents for automated workflows

Gelato Blog
Jun 2025

Gelato launches AI Estimator by GelatoConnect, the print industry's first AI-powered quoting engine generating estimates in 15 seconds

WhatTheyThink
Mar 2025

Parent company Gelato ASA named to Fast Company's Most Innovative Companies 2025 list in the Manufacturing category

Fast Company / Gelato
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Quick Facts
Full NameOptimalprint AS
TypeB2C Web to Print
Founded2007
HeadquartersOslo, Norway
RegionEU - Norway
Last UpdatedFeb 2026
Target Market
B2C
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