Issue 2 · Summer 2026

B2C Web to Print

Smartphoto Group NV

VerifiedEU - BelgiumUpdated Feb 2026
Founded

1964

HQ

Wetteren, BE

Markets

B2C

About

Belgian public company (Euronext: SMAR) specializing in personalized photo products. One of the oldest players in the European photo product market with 60 years of heritage.

Recent News
Apr 2025

Alyrick BV (controlled by Marc Coucke's Alychlo and Philippe Vlerick's Midelco) launches mandatory public takeover bid for all outstanding Smartphoto Group shares; FSMA approves prospectus

FSMA / MarketScreener
Feb 2025

Smartphoto relocates Gift Factory production to Wetteren for increased efficiency; announces FY2024 results with €80.52M revenue (+4.0%)

Smartphoto Trading Update / MarketScreener
Jan 2025

Smartphoto acquires System Insight Holdings (Image Insight) for £8M initial consideration; UK-based event and souvenir photography specialist joins new B2B division

The Dead Pixels Society
May 2024

Smartphoto acquires TopFanZ, European sports and entertainment merchandiser based in Halen, Belgium, for €1.1M initial consideration

The Dead Pixels Society
Smartphoto Group NV logo
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Quick Facts
Full NameSmartphoto Group NV
TypeB2C Web to Print
Founded1964
HeadquartersWetteren, Belgium
RegionEU - Belgium
Last UpdatedFeb 2026
Target Market
B2C
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